{"product_id":"kerastase-genesis-masque-reconstituant-hair-mask-200ml","title":"KERASTASE Genesis Masque Reconstituant Hair Mask 200ml","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eKERASTASE Genesis Masque Reconstituant Hair Mask 200ml\u003c\/strong\u003e is an intensive fortifying and nourishing hair mask for \u003cstrong\u003eweakened hair prone to hair fall caused by breakage\u003c\/strong\u003e.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003ePart of the KERASTASE Genesis collection, its rich formula intensely nourishes, detangles and reinforces weakened hair fibres to help reduce breakage. It replenishes damaged areas of the fibre while restoring softness, strength and shine.\u003c\/p\u003e\n\u003cp\u003eKERASTASE reports \u003cstrong\u003e99.2% less breakage\u003c\/strong\u003e, \u003cstrong\u003e99.2% stronger hair\u003c\/strong\u003e, \u003cstrong\u003e89% more hydrated\/nourished hair\u003c\/strong\u003e and a \u003cstrong\u003e40% increase in softness\u003c\/strong\u003e under the brand's specified instrumental testing conditions. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNourish → Strengthen → Reduce Breakage → Hydrate → Detangle → Smooth\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003eWhat Is It?\u003c\/h2\u003e\n\u003cp\u003eMasque Reconstituant is the \u003cstrong\u003eintensive fortifying hair mask\u003c\/strong\u003e within the KERASTASE Genesis collection.\u003c\/p\u003e\n\u003cp\u003eUnlike a conventional repair mask focused primarily on already structurally damaged hair, Genesis Masque Reconstituant targets \u003cstrong\u003eweakened, fragile hair prone to falling due to breakage\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eIts main positioning is:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWeakened Hair + Anti-Breakage + Fortifying Care + Intense Nourishment + Hydration\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eKERASTASE UK currently describes it as a \u003cstrong\u003e“Nourishing \u0026amp; Fortifying Hair Mask”\u003c\/strong\u003e and specifically positions it for weakened hair prone to hair fall due to breakage. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eIntensive fortifying hair mask\u003c\/li\u003e\n\u003cli\u003eDesigned for weakened hair\u003c\/li\u003e\n\u003cli\u003eHelps reduce hair fall caused by breakage\u003c\/li\u003e\n\u003cli\u003eHelps reinforce fragile hair fibres\u003c\/li\u003e\n\u003cli\u003eHelps reduce breakage\u003c\/li\u003e\n\u003cli\u003eIntensely nourishes\u003c\/li\u003e\n\u003cli\u003eProvides deep hydration\u003c\/li\u003e\n\u003cli\u003eHelps detangle hair\u003c\/li\u003e\n\u003cli\u003eMakes weakened hair easier to comb\u003c\/li\u003e\n\u003cli\u003eRestores softness\u003c\/li\u003e\n\u003cli\u003eSmooths the hair fibre\u003c\/li\u003e\n\u003cli\u003eHelps improve shine\u003c\/li\u003e\n\u003cli\u003eIdeal for dry, weakened hair\u003c\/li\u003e\n\u003cli\u003eGinger Root Extract\u003c\/li\u003e\n\u003cli\u003eEdelweiss Native Cells\u003c\/li\u003e\n\u003cli\u003eRich conditioning treatment\u003c\/li\u003e\n\u003cli\u003e200ml \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho Is It For?\u003c\/h2\u003e\n\u003cp\u003eIdeal for:\u003c\/p\u003e\n\u003cp\u003eWeakened hair\u003cbr\u003eFragile hair\u003cbr\u003eBreakage-prone hair\u003cbr\u003eHair fall caused by breakage\u003cbr\u003eDry weakened hair\u003cbr\u003eMedium to thick hair\u003cbr\u003eHair requiring intensive nourishment\u003cbr\u003eHair that tangles easily\u003cbr\u003eHair damaged through brushing\u003cbr\u003eHair lacking strength\u003cbr\u003eHair needing deeper conditioning\u003c\/p\u003e\n\u003cp\u003eIt is particularly useful when Genesis Fondant Renforçateur feels too lightweight and the hair needs \u003cstrong\u003emore intensive nourishment and conditioning\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eCyprus listings also position Masque Reconstituant toward weak, thicker hair prone to hair fall caused by breakage. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003ePair Me With\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/fse5xvwja5a58db4-106076340565.shopifypreview.com\/products\/k-rastase-genesis-bain-nutri-fortifiant-250ml?_pos=1\u0026amp;amp;_psq=KERASTASE+Genesis+Bain+Nutri-Fortifiant+Shampoo\u0026amp;amp;_psid=d43d494ed\u0026amp;amp;_ss=e\"\u003eKERASTASE Genesis Bain Nutri-Fortifiant Shampoo\u003c\/a\u003e \u003c\/strong\u003e – Nourishing and fortifying shampoo particularly suited to dry or thicker weakened hair.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/fse5xvwja5a58db4-106076340565.shopifypreview.com\/products\/kerastase-genesis-defense-thermique-heat-protectant-150ml?_pos=1\u0026amp;amp;_psq=KERASTASE+Genesis+D%C3%A9fense+Thermique+Heat+Protectant+150ml\u0026amp;amp;_psid=ebeeba479\u0026amp;amp;_ss=e\"\u003e\u003cstrong\u003eKERASTASE Genesis Défense Thermique Heat Protectant 150ml\u003c\/strong\u003e\u003c\/a\u003e – Fortifying leave-in treatment that helps protect weakened hair during heat styling.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/fse5xvwja5a58db4-106076340565.shopifypreview.com\/products\/kerastase-genesis-serum-anti-chute-fortifiant-anti-hair-fall-serum-90ml?_pos=1\u0026amp;amp;_psq=KERASTASE+Genesis+S%C3%A9rum+Anti-Chute+Fortifiant+Anti+Hair-Fall+Serum+90ml\u0026amp;amp;_psid=ffa13b910\u0026amp;amp;_ss=e\"\u003e\u003cstrong\u003eKERASTASE Genesis Sérum Anti-Chute Fortifiant Anti Hair-Fall Serum 90ml\u003c\/strong\u003e \u003c\/a\u003e– Daily scalp serum for weakened hair prone to hair fall.\u003c\/p\u003e\n\u003cp\u003eRecommended routine:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBain Nutri-Fortifiant → Masque Reconstituant → Défense Thermique → Sérum Anti-Chute Fortifiant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor finer or oilier hair, \u003cstrong\u003eBain Hydra-Fortifiant\u003c\/strong\u003e can be used instead of Bain Nutri-Fortifiant. KERASTASE UK includes Masque Reconstituant in both Genesis routine structures.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.kerastase.co.uk\/ranges\/regimen\/genesis\/genesis-masque-reconstituant\/KER_00052.html#tab=how-to-use\"\u003eGenesis Masque Reconstituant | Anti Hair-Fall Hair Mask | Kérastase UK\u003c\/a\u003e\u003c\/p\u003e","brand":"KERASTASE","offers":[{"title":"Default Title","offer_id":54455406199125,"sku":"3474636857937","price":40.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1060\/7634\/0565\/files\/3474636857937.Main_6d8165e2-2042-41fe-8e94-8565e9bc0c9b.jpg?v=1787916051","url":"https:\/\/peggymou.com\/products\/kerastase-genesis-masque-reconstituant-hair-mask-200ml","provider":"Peggymou","version":"1.0","type":"link"}