{"product_id":"k18-triplebond-oxidation-defense-purple-shampoo","title":"K18 TripleBOND Oxidation Defense Purple Shampoo","description":"\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003eK18 TripleBOND™ Oxidation Defense Purple Shampoo – Brightening Purple Shampoo for Blonde, Grey \u0026amp; Silver Hair\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003ch3\u003eNeutralises Brassiness While Helping Strengthen Hair\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eK18 TripleBOND™ Oxidation Defense Purple Shampoo\u003c\/strong\u003e is a \u003cstrong\u003eprofessional purple shampoo\u003c\/strong\u003e formulated to neutralise unwanted yellow and brassy tones while helping strengthen hair during cleansing. Powered by the patented \u003cstrong\u003eK18PEPTIDE™\u003c\/strong\u003e, \u003cstrong\u003eMicroalgae\u003c\/strong\u003e, \u003cstrong\u003ePurple Pigments\u003c\/strong\u003e and the \u003cstrong\u003eTripleBOND™ Complex\u003c\/strong\u003e, this colour-safe formula cleanses gently while helping defend hair against oxidation that can contribute to dullness and brassiness. Blonde, highlighted, grey and silver hair is left brighter, cooler and healthier-looking without feeling dry.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralises yellow and brassy tones\u003c\/strong\u003e — High-performance purple pigments help maintain cooler blonde, silver and grey shades.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHelps defend against oxidation\u003c\/strong\u003e — TripleBOND™ technology helps protect hair from oxidative stress caused by UV exposure, pollution and mineral deposits.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens while cleansing\u003c\/strong\u003e — Patented K18PEPTIDE™ helps reduce protein loss and supports stronger-looking hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeaves hair soft and radiant\u003c\/strong\u003e — Cleanses thoroughly without stripping moisture, leaving hair smooth and full of shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eMassage into wet hair until a rich lather forms. Leave on for \u003cstrong\u003e1–5 minutes\u003c\/strong\u003e, depending on the desired level of toning, then rinse thoroughly. Follow with \u003cstrong\u003eK18 DAMAGE SHIELD Protective Conditioner\u003c\/strong\u003e or the \u003cstrong\u003eK18 Leave-In Molecular Repair Hair Mask\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eK18PEPTIDE™\u003c\/strong\u003e · \u003cstrong\u003eTripleBOND™ Technology\u003c\/strong\u003e · \u003cstrong\u003ePurple Pigments\u003c\/strong\u003e · \u003cstrong\u003eColour-Safe Formula\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Blonde hair • Bleached hair • Highlighted hair • Grey hair • Silver hair\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNot ideal for:\u003c\/strong\u003e Dark hair without unwanted yellow tones or hair requiring a deep clarifying treatment.\u003c\/p\u003e\n\u003ch1 class=\"PDq2pG_selectionAnchorContainer\"\u003eWhat Is It?\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003cp\u003eK18 TripleBOND™ Oxidation Defense Purple Shampoo is a professional toning shampoo developed to keep blonde, silver and grey hair looking bright while helping protect against oxidation that contributes to brassiness. Unlike traditional purple shampoos that can leave hair feeling dry, this advanced formula combines colour correction with K18's haircare technology to cleanse gently while supporting stronger, healthier-looking hair.\u003c\/p\u003e\n\u003cp\u003eIt is ideal for maintaining salon-fresh blonde colour between appointments and reducing unwanted warm tones caused by washing, UV exposure and environmental stress.\u003c\/p\u003e\n\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eNeutralises unwanted yellow and orange tones.\u003c\/li\u003e\n\u003cli\u003eHelps maintain brighter blonde, silver and grey shades.\u003c\/li\u003e\n\u003cli\u003eCleanses without over-drying the hair.\u003c\/li\u003e\n\u003cli\u003eSupports stronger, healthier-looking hair.\u003c\/li\u003e\n\u003cli\u003eColour-safe and suitable for chemically treated hair.\u003c\/li\u003e\n\u003cli\u003eLeaves hair soft, shiny and easy to manage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003eWho Is It For?\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp\u003eIdeal for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlonde hair\u003c\/li\u003e\n\u003cli\u003ePlatinum blonde hair\u003c\/li\u003e\n\u003cli\u003eBleached hair\u003c\/li\u003e\n\u003cli\u003eHighlighted hair\u003c\/li\u003e\n\u003cli\u003eGrey hair\u003c\/li\u003e\n\u003cli\u003eSilver hair\u003c\/li\u003e\n\u003cli\u003eWhite hair\u003c\/li\u003e\n\u003cli\u003eColour-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSuitable for all hair textures that require brassiness control.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.k18hair.com\/products\/triplebright-oxidation-defense-purple-shampoo\"\u003eTripleBright Oxidation Defense Purple Shampoo | K18 Hair\u003c\/a\u003e\u003c\/p\u003e","brand":"K18","offers":[{"title":"125ml","offer_id":54508355223893,"sku":"990022400288","price":34.55,"currency_code":"EUR","in_stock":true},{"title":"443ml","offer_id":54508355256661,"sku":"990022400356","price":63.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1060\/7634\/0565\/files\/01_PackShot_consumer_1.jpg?v=1785517795","url":"https:\/\/peggymou.com\/el\/products\/k18-triplebond-oxidation-defense-purple-shampoo","provider":"Peggymou","version":"1.0","type":"link"}